Cummins Allison

Cummins Allison

Brief

Deliver a B2B campaign to community banks and financial institutions to drive cash counting machine enquiries.

Action

We delivered a creative refresh of all sales tools including presentation templates and website. In addition we executed an eDM, DM and telemarketing campaign to set appointments for sales reps to close the deal!

Results

32 appointments

1220 unique visitors to the website

3548 page views

2:19 average time on site